GUIDING PRINCIPLES
To all of our custumers, partners, stakeholders and employees, we pledge:
To strengthen our ability to listen and communicate
To be innovative and to evaluate and embrace the latest technology and best practices
To continue our diligence to understand and adapt the ever-changing regulations and building codes
To view, plan and anticipate the entire scope of a project – from design inception through maintenance
To soundly commit to the integrity of family values and time-tested ability to provide exceptional quality and craftsmanship
OUR MISSION
COMMUNICATE
CLIENT GOALS
MARKET DISCIPLINE
TEAM COMMITMENT
COMMUNICATE
We start with the universal lanquage – English! Whew! Glad we accomplished that!
But in REAL LIFE, here is what we discovered about COMMUNICATION . . .
Listen, then do it over . . . and over.
Ask our clients what they like . . . email, text, hand-written letters, smoke signals
Follow up – via their selected above preference
If there is a break down (OK – we don’t live in a perfect world!) hand your Client a list titled “Top 25 Excuses most clients will fall for” or . . . just take responsibility & figure out how to fix it.
Stratum Resources Mission
We will always start with the Customer . . . by listening more carefully, acting more responsibly and seeking to understand their world and the challenges they face.
By helping to solve these challenges, we seek to earn the trust that will create a path to a long-term business relationship.
We design floors for your community lifestyle – Sure, anyone can pick a single color or texture and paint the floor with it. . . . Are you yawning yet?!? Our strategy is to create function, great taste & timeless design & deliver exciting floors!
Flooring needs to Feel Good & be Fun! If you happen to prefer a bland & drab look, you have our very deepest sympathy . . . unfortunately, we’re probably not a match.
Stratum Resources Goals
Keep it simple
Keep it fun
Be innovative
Bring on the WOW
Pack Value
Market Discipline
This may seem like a crazy and outrageous statement, but . . .
We plan to relentlessly . . . Out-Think, Out-Maneuver, Out-Wit, Out-Promote, Out-Service, Out-Sell, Out-Market, Out-Advertise, Out-Perform, Out-Website, Out-Position & Out-Strategize every competitor making footprints on your turf!
Team Members
PRIMARY GOAL – Grow our business by Building Relationships instead of relying on projects
CUSTOMER – Before, during and upon completion of each project, we ask our clients, “How was the experience, what should we change, what could have done better”? Simply because we know that we will always be judged by the results of our last project
EMPLOYEES – For current employees, new hires or contractors, we insist on great character, trustworthiness and “A” Team Performance. An “average” effort & commitment doesn’t fit!
TEAM COMMITMENT – We tutor the value of TEAM and the essence of layered communication internally & externally
GREAT CHARACTER – Our people “effervesce” great character with our primary mantra: Do what’s right & when in doubt, ask for help
2020 Color Trends
Aphorisms - silly!
Project Goals
Delivery Crisis
Client Logo's
Logistics - really!?!